color psychology

ACTIVE VS. PASSIVE COLORS

BRIGHT COLORS (Active)

• These stronger colors help with manifestation
• Activate eye
• Make the body and mind restless
• Excites both mind and body and provides new energy and creative solutions
• Too bright of colors are bad for people with weak immune system (too taxing)
• Active colors have yang attributes: light, confident, enthusiastic, logical, outgoing, strong, direct, focused quick movements, exuberant, mental, intellectual, value decisiveness and change
• Extroverts enjoy colorful surroundings — under-stimulation leads to boredom
• Strong, saturated colors with high contrast are exciting

• Increase mental focus without draining physical body
• Calming
• Grounding
• Supports physical body
• Relaxes muscles (not good for high-tech or trendy clients)
• Passive colors have yin attributes: heavy, sensitive, gentle, imaginative, introspective, soft, nurturing, slow movements, quiet, physically oriented, emphasis on comfort and safety
• An introvert likes a passive environment — over-stimulation leads to anxiety
• Passive colors are calming

Color Psychology Home Page