color psychology

WARM VS. COOL COLORS

 

COOL COLORS

  • Relaxing
  • Move away from eye
  • Healing, rejuvenating
  • Releasing
  • Can decrease productivity
  • Make heavy objects appear lighter
  • Produce centripetal action where energy flows inward therefore cool colors enhance your ability to concentrate
  • Green, blue-green, and blue make the temperature feel cooler
  • Cool colors make rooms seem larger
  • Preference for cool colors usually means you are an introvert

 

WARM COLORS
  • Energizing
  • Move towards eye
  • Joy, happiness, enthusiasm
  • Difficult for concentration sometimes
  • Make light objects appear heavier
  • Produce centrifugal action where energy flows outward therefore warm colors make people cheerful and active
  • Bright, warm colors like yellow and orange improve IQ
  • Warm colors make rooms seem smaller
  • Red, orange, yellow-ochre, pure yellow, yellow-orange make the temperature feel warmer
  • Preference for warm colors usually means you are an extrovert

 

 

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